After seeing my custom carvings and artwork for the Best of Santa Cruz issue of Good Times paper, this client was intrigued and wanted to hire me to do a linocut for the annual Silicon Valley Beer Week. Working with a creative director, I was able to create a Silicon Valley relevant little beer guy to please the masses.
Once the carving was where they wanted it, we scanned the prints and vectorized them with Adobe Illustrator, thus being able colorize and move the various parts as the client saw fit.